JJAM was asked to develop a three-day workshop for the Design Museum’s ’Get in to Design’ program, based on the theme of our 2010 Everyday Delights exhibition.  12 Participants were asked to use the yellow cleaning duster as a starting point to generate new design ideas, spanning the fields of fashion, graphics, product design and architecture.

Supported by the design team, participants spent three days learning about important steps in the design process: creating a concept, producing an object and presenting the final outcome, which resulted in a mini-exhibition at the Design Museum. The central theme of this workshop is the idea of reinterpretation and the exploration of surprise in the everyday.

JJAM invited curator Pete Collard to think along and product designers Richard Shed and Shell Thomas to help out with the production of the objects.  See some of the great results below, amazing what can be achieved in only three days!  Thanks to all involved and especially to Komal Khetia from the Design Museum Learning Department for the invitation.

Studio Henny van Nistelrooy

Shell Thomas

We Do Studio

Lost Values

Tortie Hoare

Show Photos of Studio Henny van Nistelrooy at Tent London 2011.

September visit to Henny’s studio

Experimenting with different materials and unthreading patterns.

Henny van Nistelrooy has long been fascinated by and focused on working with textiles; from light shades made out of metres of jacquard-woven fabric, to robust furniture made out of Kevlar fibre, his practice continues to raise pertinent questions and provide intelligent design solutions by innovating new processes and combinations between traditionally made and highly technological textiles.

Show Photos of Shell Thomas’ work at Tent London 2011.

Shell Thomas demonstrates the possibilities of her Shelter

The first block of many!

Shell Thomas is an Australian designer based in London. She graduated in 2010 with a degree in Furniture Design, from London Metropolitan University. Her work spans product design, development and manufacture, and design for retail, taking-in interiors and 3D structural displays for bespoke visual merchandising, point of sale and free standing display units.

Her rocking horse Reggie the Eco Rocker, which we spotted at Tent 2010, was awarded the Product Innovation Award at the Not On The High Street Make Awards in 2011.

Lost Values’ Shelter at Tent London 2011.

Lost Values invites visitors to select and buy a cushion cell which then can be cut out and taken away. The cushion cells are embroidered with a thread that changes colour in the sunlight and within the centre or nucleus of each cushion cell sits a foldaway protective blanket or ‘skin’ that can be pulled out to shelter under. All the money raised from this project during Tent will be given to Shelter and Cancer Research UK.

Founder of Lost Values, Elena Corchero works to create objects that reference design’s rich heritage; its processes and traditions and melds these with technology, striving to uncover new and sensitive ways to create meaningful designed products for everyday contemporary life, which she hopes will be treasured and cared for. Acutely aware of the need to integrate sustainability into Lost Values works, she makes all the main pieces in her products to order, which allows for the incorporation of craft and personalization but also reduces waste and consumption.

Lost Values, Solar Vintage Fan

Tortie Hoare’s Shelter at Tent London 2011.

Tortie at work on her 2011 textile Anderson shelter

Tortie Hoare graduated last year to much acclaim with her boiled leather furniture  capsule collection winning New Designer of the year at UK graduate exhibition New Designers.

Tortie’s design practice develops and evolves as she continues to experiment with this medieval craft technique, finding innovative ways to combine the traditional with the new and contemporary.

A selection of works from Tortie’s first collection

Celebrating the power of textiles to transform space JJAM challenged 5 design studios: Lost Values, Studio Henny van Nistelrooy, Shell Thomas, Tortie Hoare, and We Do Studio to create five distinctive fabric shelters for Tent visitors to discover and explore; using off-cuts, samples and discontinued fabrics supplied by Scottish textiles manufacturer Bute Fabrics. It’s up to visitors how they engage with each shelter, whether it’s a place to take a break, a space to play in or even to tweet their latest thoughts.

Studio Henny van Nistelrooy – Read more here.

Shell Thomas – Read more here.

We Do Studio – Read more here.

Lost Values – Read more here.

Tortie Hoare – Read more here.

Bute Fabrics are a world-class, forward-thinking company with a sophisticated awareness of the power of textiles. With a traditional heritage, founded over 50 years ago on the Isle of Bute in Scotland by the 5th Marquess, but take a distinctly contemporary approach having collaborated with some the luminaries of the design business; Tom Dixon, Jasper Morrison, Matthew Hilton, Barber & Osgerby to weaving for the likes of Knoll International and Habitat.

Bute have kindly provided a selection of their textiles for our commissioned designers to work with to create SHELTER AT TENT 2O11.